The challenge
BOON’s detergents, sprays and personal-care products span different shapes and use cases. The range needed consistent color coding, typography and layout without forcing every pack into the same composition.
Packaging · 3D · Web design
BOON
A flexible household-cleaning packaging system, with product mockups, social assets and a WordPress design developed with a technical partner.
- Scope
- Packaging + 3D + web
- Format
- Product system
The approach
I led packaging and visual design, using 3D mockups to review labels on bottles and bags. Social assets extend the same system into promotional use. For the WordPress website, I led design direction and visual execution alongside a development partner handling technical implementation.
What came together
The system continues to grow with the brand’s product range, including new fragrance detergent packaging. The same design foundation connects retail packaging, product visuals and the website.
A closer look
More from the project.
More from the studio.
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