The design focus
A jerky pouch range in which flavor variants need to remain distinct within a shared identity. The archive presents both individual packs and grouped product views.
Packaging · 3D visualization
Frankie’s Jerky
A jerky pouch family using variant colors and graphics within one recognizable layout, presented through individual products and grouped range mockups.
- Scope
- Packaging · 3D visualization
- Collection
- Studio archive
The visual approach
The pouch artwork keeps the main brand and jerky lettering consistent while using variant-specific color and graphics to separate products. Range presentations show how the packs read next to one another rather than only in isolation.
The finished presentation
The finished views make the balance between range consistency and product distinction visible. The same identity holds across the family while each flavor retains its own recognizable cues.
A closer look
More from the project.
More from the studio.
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