The challenge
Pet Fusion needed its identity to carry beyond a logo into a wider product range. Packaging and promotional materials needed to share a recognizable visual direction across different applications.
Brand identity · Packaging · Marketing
Pet Fusion
A pet-care identity expanded into a full product line and promotional flyer system.
- From
- Logo
- To
- Full line
The approach
I extended the brand through product packaging and coordinated marketing artwork. The project presentation brings the range together, showing how the identity behaves on packs and in promotional layouts.
What came together
The finished collection connects the logo, product family and flyers. The gallery pairs the Contra project presentation with the archived wipe-tub packaging application.
A closer look
More from the project.
More from the studio.
Paws Natura
Brand identity · Packaging · 3DA natural pet-care identity developed through four packaging directions, final production artwork and realistic product renders.
Pet Wipes
Packaging · Product rangePet Fusion branding applied to a cylindrical wipes tub, combining pet imagery, clear product naming and a readable front-panel layout.