The design focus
A selection of logo designs across food, lifestyle, technology and consumer brands. The archive records different approaches to symbols, lettering and visual character rather than forcing every mark into one style.
Brand identity · Logo design
Logo collection
Logo and wordmark explorations across consumer, food, lifestyle and technology categories, with individual presentations highlighting different symbols, lettering styles and visual personalities.
- Scope
- Brand identity · Logo design
- Collection
- Studio archive
The visual approach
Each presentation gives the logo space to communicate its own personality. The collection includes typographic identities and more illustrative symbols, showing how form and color can adapt to different categories and tones.
The finished presentation
The gallery presents the individual identity explorations clearly and in full. Together, the marks show the breadth of visual character across the studio’s logo work, from typographic identities to more illustrative symbols.
A closer look
More from the project.
More from the studio.
Find My Seat
Brand identity · Social · Website · Web appA seat. A place. A welcome. Brand identity, social content and a complete seating platform for Find My Seat, a Smoke Design product: from a QR-code guest experience to event management, bookings and venue partnerships.
Paws Natura
Brand identity · Packaging · 3DA natural pet-care identity developed through four packaging directions, final production artwork and realistic product renders.